Evian Water Spray.. whats the point?

Evian is known for its bottled water, but did you know it had bottled facial spray?

I don't know what the point of this brand product extension. Essentially, it is just water.

Evian Facial Spray "refreshes and tones on the go". It is said that it moisturizes dry skin, balances pH levels and makes skin look and feel younger.

Why doesn't Evian just stay in the bottled water business? This brand extension is strange because Evian makes bottled water, not facial skincare products.

Anyway, that is just my point of view on this brand extension!

-Chantal